Although attitudes towards breastfeeding has improved as a whole... Theres still a lot of work to be done. The stigma puts a lot of ladies off feeding in public, or sometimes all together because of the fear of judgement. Im hoping, with some clothes that make you feel a little bit more like you again, you can feel comfortable and feed easy... I can help stop just a little bit of that fear.
I am just a new mum who kept finding it more and more difficult to find nice clothes where I could feed my baby girl in. I had a wedding to go to where I bought and returned 9 dresses in one day as not one of them was suitable .... So I got my little sketch book and my mini sewing machine out and started to play…
Then my ideas sprouted and here we are!
I've designed some breastfeeding friendly clothes that don't look like nursing wear! You know what I mean, the expensive curtain looking things that were clearly not designed to make you feel good... So my ideas are designed to look like normal, pretty clothes that you can get away with wearing after you've finished breastfeeding. WinWin!
I have come up with 2 brand new designs/way of access that is aimed to make you feel covered up, the access is fuss free and there isn't loads of material making you and baby any hotter either!
But most importantly... they're designed to make you feel 'stylish' (is that word still acceptable or now im a mum do I sound old?)
So with any funding that I hopefully am going to raise, this will allow me to take it further through the manufacturing stage and place my first ever order!
If I raise enough I'll be able to further develop more of my designs with different fabrics and matching bubba outfits to. (Who doesn't love a matchy matchy!)
We are a breastfeeding friendly clothing brand that values comfortability as well as style. We are focusing on the gap in the market where style and quality just doesn't meet. We will not be frumpy or 'mumsy' and we will be good quality and affordable.